Product Design Lead @ PRS for Music

Based in London, UK 👨‍💻Working Remotely

Summary

updated: October 14, 2024

Designing with a love for creating products that bring people together, inspired by my passion for gaming and my role as a tatay (father, pronounced tah-tai). My approach combines creativity and empathy, always aiming to craft experiences that foster connection, culture, and care. Whether at work or play, I believe technology can be a tool for building meaningful relationships and shaping communities, driven by a desire to enhance life and make an impact.

Key Skills

Product Design & UX

Research, Testing, Design Sprints, Market Fit
Prototyping, Information Architecture, Success Metrics

Visual / Interface Design

Apple HIG, WCAG 2.1, Material Design
Design Systems, Mobile/Web, Figma

Leadership & PM’ing

Workshop Facilitation, Team Leadership, Hiring
Lean Process, Strategy, Roadmapping

Tools I use

Pen & Paper, Figma, Adobe CC, Jira, Slack, Notion

Work History

Product Design Lead @ PRS for Music, London, UK

May 2022 - Present

Lead end-to-end product design, from user research and prototyping to implementation, ensuring user needs and business goals align.
Built and scaled a UX/Product Design team, driving the creation of a cohesive design system that supports cross-functional teams.
Facilitated workshops with stakeholders to refine product strategy and improve user experiences.
Developed data-driven, conversion-focused interfaces for music licensing and rights management systems.
Led a product redesign, resulting in a 15% increase in user engagement and 20% boost in conversion rates.

Lead Product Designer @ GAMA Healthcare, London, UK (Contract)

Nov 2020 - May 2022

Facilitating Workshops with Stakeholders to solve overarching problems with the Product
Part of the team that architected a full IoT strategy, moving a company into the digital era.
Led the company’s first observation research session for a high-value product across several NHS trusts, resulting in key insights that informed design decisions and improved product adoption by 20%.
Facility Management Platform built for managing Hospital IPC fleets
Mentoring a UX Designer through the UX e2e process

Creative Workshop Instructor @ Media Training London, UK (Freelance)

March 2019 - 2021

Coaching individuals and being a part of their learning journey
Running Podcasting, UX Design, & Figma workshops every month
Providing a learning roadmap consultancy on behalf of Media Training
Clients include BBC, Sony, JLP, Suitcase Magazine, Schroders

Freelance Podcast Consultant London, UK

March 2019 - August 2021

Helping out teams that want to venture into podcasting
Assisting teams from ideation to post production
Worked with clients such as Suitcase Magazine and Schroders

Freelance UX Designer @ Transmission Agency London, UK

June 2019 - September 2019

Mainly working on internal campaigns output clients on Citrix and Dropbox
Mockup/ prototyping landing pages which aided on specific activations
Seamless working relationship with the development team and managing stakeholders expectations